I have been looking through my review copy of A Voyage Long and Strange: Rediscovering the New World
, by Tony Horwitz, who you might recognize as the bestselling author of Blue Latitudes, Confederates in the Attic, and Baghdad Without a Map. He is also a Pulitzer Prize–winning journalist who has worked for The Wall Street Journal and The New Yorker.
A Voyage Long and Strange: Rediscovering the New World – Henry Holt & Company, Incorporated, ISBN-13: 9780805076035, 464pp
Pub. Date: April 29, 2008
The book looks good, and as we already know Horwitz is a gifted writer who not only can present a historically rich saga, but an entertaining one as well.
But I have a question for those of you who are well versed in the publishing world. The publisher, Henry Holt and Company, claims on the back cover of this media copy, that it is spending “$250,000″ on the marketing campaign for this book!
This seems like an astonishingly large amount of money for a freaking book! I do not see how the math works out on this one? The book will retail for $27.50… Can anyone help me connect the dots here?
